If you're a solo founder ready to 10x your productivity, think like a team, and scale without burnout, join me to explore how AI can redefine what's possible when it's just you.
Unlock the Secret to 10%+ Converting Landing Pages with AI Prompts
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Hey there, Ever stared at a blank screen, wondering how to craft landing page copy that actually turns visitors into paying customers? As a business owner, I know the struggle: generic templates that fall flat, or hiring expensive copywriters who miss the mark on your unique voice. But what if you could use AI (like ChatGPT) to generate high-converting copy in hours, not weeks? Today, I’m sharing a step-by-step prompt system that’s like having a 20-year veteran copywriter in your pocket. This framework has helped countless entrepreneurs create landing pages that convert at 10% or higher—focusing on your services, whether you’re a founder, coach, consultant, founder, or freelancer. It’s built on proven direct-response principles: problem-agitate-solve (PAS framework), benefits over features, clarity, specificity, and social proof. Try to run these prompts in order, plug in your business details, and watch AI spit out copy that’s persuasive, personal, and ready to tweak. Let’s dive in. I’ll explain each prompt, why it works, and how to use it for your service-based business.
(image from https://x.com/namyakhann/status/1811707543141425616/photo/1) Prompt 1: Foundation SetupStart here to prime the AI for success. This sets the tone and ensures it understands core copywriting rules. Copy-Paste This Into AI: You are an expert direct-response copywriter with 20 years of experience writing landing pages that convert at 10%+.
I’m going to give you information about my business, then we’ll write landing page copy together.
First, acknowledge you understand these copywriting principles: - Problem-Agitate-Solve framework - Features tell, benefits sell - Clarity beats cleverness - Specificity builds trust - Social proof removes doubt
Reply "Ready to write high-converting copy" when you understand.
Why It Works: This “trains” the AI to think like a pro, avoiding fluffy or off-topic responses. Once it replies “Ready,” you’re set. Pro Tip for Your Services: Use this as-is—no changes needed. It’s the handshake before the heavy lifting. Prompt 2: Business Intelligence GatheringFeed the AI your specifics. Be detailed; this creates a “Customer Avatar” that nails your audience’s mindset. Copy-Paste This Into AI (Fill in Brackets): Here’s my business context:
Product/Service: [e.g., 1-on-1 marketing coaching for solopreneurs] Target Customer: [e.g., Busy freelancers aged 25-40 struggling to get consistent clients] Their Main Problem: [e.g., Inconsistent income from feast-or-famine client cycles] Current Solutions They’ve Tried: [e.g., Generic online courses and social media posting without strategy] Our Unique Mechanism: [e.g., Personalized 90-day client attraction system using AI tools and email funnels] Price Point: [e.g., $997 one-time payment] Main Objections: [e.g., Too busy to implement, doubt it will work for their niche]
Now create a "Customer Avatar Statement" that shows you understand my ideal buyer’s mindset.
Why It Works: It forces the AI to empathize with your customer, building copy that’s relatable and trust-building. Pro Tip for Your Services: Swap in your real details. The more specific (e.g., "freelance writers in tech" vs. "small businesses"), the better the output. Prompt 3: The Headline GeneratorHeadlines hook 80% of readers—get this right, and the rest flows. Copy-Paste This Into AI: Write 10 headlines using these formulas:
How to [achieve desire] without [pain point]
The [time frame] [solution] for [target audience]
[Number] [target audience] discovered this [unique mechanism] for [benefit]
Warning: [problem statement]. Here’s the fix…
Finally, a [solution] that actually [achieves specific result]
Make each headline: - Under 10 words when possible - Specific with numbers/timeframes - Focused on transformation, not features - Grade 6 reading level
Why It Works: These formulas tap into curiosity, pain, and promise. Pick 2-3 winners and test them. Pro Tip for Your Services: After getting the list, ask AI: “Which 3 headlines would convert best for [your service] and why?” Iterate for perfection. Prompt 4: The Body Copy BlueprintThis is the meat—AI builds your full landing page structure. Copy-Paste This Into AI: Using this proven structure, write my landing page:
SECTION 1: Problem Agitation (3-4 lines) - Call out their current frustration - Make them feel understood - Hint at the solution
SECTION 2: Solution Introduction (2-3 lines) - Introduce your product as THE solution - Focus on the transformation, not the thing
SECTION 3: The 3 Power Benefits Benefit 1: [Most important outcome] Benefit 2: [Time/effort saved] Benefit 3: [Status/feeling achieved]
SECTION 4: How It Works (3 simple steps) Step 1: [Easiest first action] Step 2: [The magic happens] Step 3: [They get results]
SECTION 5: Social Proof Block - Specific result with number - Relatable struggle overcome - Transformation achieved
SECTION 6: Risk Reversal - Specific guarantee - What they keep even if they refund - Why you can offer this
SECTION 7: The Close - Recap transformation - Inject urgency (real reason) - Clear CTA
Rules: - 3 lines max per paragraph - Active voice only - One idea per line - Conversational tone
Why It Works: Follows PAS (Problem-Agitate-Solve) for emotional flow, keeping it scannable. Pro Tip for Your Services: Pre-fill the brackets with your benefits/steps from Prompt 2. This outputs ready-to-use copy. Prompt 5: The Humanizer PassPolish for authenticity—AI copy can sound robotic; this fixes it. Copy-Paste This Into AI (After Prompt 4 Output): Review the copy and rewrite it to sound like I’m talking to a friend at coffee.
Fix these specifically: - Replace jargon with everyday words - Add personality quirks like "Look," or "Here’s the thing
" - Include pattern interrupts ("But wait…") - Add specific examples instead of general claims - Replace "we" with "you" focused language - Make sure each line would sound natural if spoken aloud Keep the persuasion, lose the robot voice.
Why It Works: Adds warmth and relatability, boosting conversions by 20-30% in tests. Pro Tip for Your Services: Read the output aloud. If it feels stiff, run it again with "Make it warmer/more urgent." Prompt 6: CTA OptimizationEnd strong—CTAs drive the click. Copy-Paste This Into AI: Create 5 versions of my call-to-action button and supporting text:
CTA requirements: - Button text: 2-5 words max - Action-oriented verb - Include the benefit or transformation - Supporting line that removes risk
Use these formulas: 1. "Get [Benefit] Now" + "No [objection], cancel anytime" 2. "Start [Transformation] Today" + "[Time] guarantee" 3. "Claim Your [Result]" + "Only [number] spots left" 4. "Yes, I Want [Outcome]" + "Instant access, zero risk" 5. "Unlock [Solution] Now + [Specific guarantee]"
Make the button impossible to ignore and the risk impossible to find.
Why It Works: Risk reversal (e.g., guarantees) crushes objections. Pro Tip for Your Services: Tie to your price/objections from Prompt 2 for relevance. Prompt 7: Mobile Optimization CheckMost traffic is mobile—don’t lose conversions here. Copy-Paste This Into AI (With Full Copy): Review the entire page and create a mobile-first version:
Headline: 6-8 words max
Paragraphs: 2 lines max
Bullets instead of paragraphs where possible
CTA visible without scrolling
Benefits in skimmable format
Social proof in bite-sized chunks
Rewrite anything that won’t work on a phone screen.
Why It Works: Ensures readability on small screens, where attention spans are shortest. Pro Tip for Your Services: Test on your phone after generating. Bonus: The Conversion MultiplierFinal Reality Check PromptSanity-check your copy. Copy-Paste This Into AI (With Full Page): Read this entire page as a skeptical customer who’s been burned before.
What questions would they have? What would make them hesitate? What needs more proof?
Now fix those weak spots.
Why It Works: Spots blind spots, adding proof where needed. Pro Tips to Maximize Results
This system isn’t just theory—I’ve seen it turn service businesses from crickets to consistent leads. Try it on your next landing page, and enjoy your success. Cheers..! |
Solo Playbook
If you're a solo founder ready to 10x your productivity, think like a team, and scale without burnout, join me to explore how AI can redefine what's possible when it's just you.
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